Businesses often utilize mass-mailing services to stay in touch with their customers or to contact prospective ones. With an online mass mailing, a dozen or more invitations or several hundred coupons can be sent with one click. A number of companies, such as Pitney Bowes, Endicia and Stamps.com, provide Internet-based mailing and shipping services that make it easy to do a mass mailing online.
Go to Stamps.com (see Resources) and sign up for its services. Create different mailing groups for different purposes, such as customer invitations, promotions, billing or holiday greetings.
Log in to your account and select the "Print Postage" tab from the main screen.
Select the Address Book icon from the recipient's address window.
When you see the "Select an address book" prompt, choose the address book containing the mailing list.
Highlight all the names in the mailing list if you plan to send the mail to all members. Or highlight only the names of those you want to receive the mail. To do this, hold down your keyboard's "Ctrl" key while selecting addresses. You may also choose a range of addresses by clicking on the first name while holding down the "Shift" key and then clicking on the last name in the range.
Click "OK." Assign all postage options, such as class of mail, postage amount, envelopes or labels.
Place the envelopes or labels in the printer. Select the appropriate label from the "Print On" list.
Click on the "Print" button at the bottom of the screen.
To avoid misprinted postage, use the "Print Sample" option. Printing samples is free.
If you use an address book other than those found on Stamps.com, you cannot save the mailing list or use it to send mass mail at another time.
To use an address book found on Stamps.com, select "Stamps.com Address Book" after clicking on the Address Book icon. Import or add new mailing list names into the Stamps.com address book. Click on the "New Group" button. Enter a chosen group name in the "Group Information" dialog box.