How to Find People Looking for a Home-Based Business

by Contributor; Updated September 26, 2017

You have a home-based business, but you want to expand those underneath you in a down line of sorts. You will be surprised at how many people are looking to leave the 9-to-5 routine behind. Finding people who want to start a home-based business is not a difficult task, but it will take perseverance. Being able to take rejection also helps. In the long run, you will find it is worth your efforts.

Step 1

Take business cards and brochures wherever you go. Work your home business opportunity into any conversations, if possible.

Step 2

Purchase a magnetic sign for your car as well as an inexpensive business card holder, since people will not always have pens or paper to write down your number. This works as a 24/7 advertisement for people who are seeking a home-based business.

Step 3

If you have kids, go to moms' groups, parks and playgrounds. There are many mothers who are looking for home-based businesses but do not know where to find them or what is legitimate. You can help them by presenting your opportunity to them in a casual, nonthreatening environment. Just present, but do not pressure. They know where to find you if they are interested. Do not risk ruining or straining relationships over your home-based business.

Step 4

Go to local networking groups. Oftentimes, they will have only one person per field, so there is no competition among members, but you'll get the word out about your home-based business opportunity. Check with area restaurants and businesses about meeting times and dates. Often the local businesses will give you an invitation if you ask.

Step 5

Join your city's chamber of commerce. This will let people know you have a home-based business, and you may find more individuals interested in joining you. The chamber of commerce often sponsors events a few times a year that you can be a part of, thus giving your home-based business additional exposure at low or no cost to you.

Step 6

Have a home party or open house if the home-based business allows or warrants this. These can be a fun way to get to know your neighbors and let them know of your opportunity and how much you enjoy being in business.

Step 7

Advertise your home-based business with your child's school newspaper. The parent-teacher organization will often sell blocks of advertising in various publications. The same is true for church bulletins, park-and-recreation brochures and local publications. Check in your area for more information and pricing.


  • Be creative! Leave no stone unturned when it comes to letting other people know about your home-based business.


  • Check local ordinances on running a home-based business before starting up.

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