People browse internet more than before. You can take advantages of internet to market your products.
You can market your products online to draw people to your local store or you can have a website where people can buy your products online. You need to have a professional looking website, good images of your products, services and store to make it a lot more attractive.
You need to have e-commerce website to be able to sell your products online. It depends what kind of products and how many products do you sell online, you can add secure shopping cart, buy now button to accept credit cards payment or paypal payment on your website.
You can sign up for pay per click marketing to market your products online. You can purchase advertising space on someone website as well to display your advertising and link for certain period of time. You can have bloggers write about your website and products, and add link to go to your website on one of their blog post.
Other great way to market your products online by sign up for affiliate marketing program. With affiliate marketing program, you can have an army of web publishers place your advertising link on their website and in return you pay them only if the click generate sales or lead; thus you pay only base on their performance.