How to Start a Roadside Garden & Flower Stand

by Shanika Chapman - Updated September 26, 2017

Whether it’s a last-minute gift idea for a girlfriend or a spur of the moment purchase for the kitchen table, roadside flower stands provide a variety of customers with fresh, gorgeous flowers. If you enjoy gardening or just have an eye for selecting fresh, popular flowers, consider starting your own roadside garden and flower stand. Whether you sell your own flowers or those purchased in bulk from a local farmer, you have the potential to earn a substantial income, depending on the amount of time and effort you’re willing to put into your business.

Check with your local government about licenses needed to open a flower stand. If your stand is on the outskirts of town, you may be exempt from needing a vendor’s license.

Find a flower supplier. Visit farmer’s markets to find local flower growers. Join a Community Supported Agriculture (CSA) where you can network with flower farmers and participate in a community of farmers and consumers. Familiarize yourself with floriculture so that you can identify the freshness of your flowers.

Select a highly visible location for your stand. This can be anywhere from a grocery store parking lot to a busy road on the way into town. Keep in mind that the closer your location is to either the flower shop or your home, the more you will save in gas. Ensure your locale allows for parking. If your home faces a well-traveled road, save money on rent and set up shop on your property.

Purchase stem cutters, cellophane, florist tissue, ribbons, bows and buckets to store your flowers. Find inexpensive baskets and other accessories at thrift stores or garage sales. Purchase a cash bag to store your bills and change. Have plenty of change ready each morning.

Design large, colorful signs with neat lettering advertising your flowers. Clearly mark your prices.

Acquire a flower stand or fashion your own using a bench, large umbrella, plywood, 2x4s and a table.

Implement a system for tracking your sales. Create a printable spreadsheet that includes each type of flower and plant you sell. Print off the checklist and conduct an inventory count each morning.

Prepare your flowers each day. Design eye-catching bouquets. Create seasonal or holiday-themed bouquets.


  • Make room for a workspace where you can prepare your bouquets and displays.

    As your business expands, it may be a good idea to invest in liability insurance.

About the Author

Shanika Chapman has been writing business-related articles since 2009. She holds a Bachelor of Science in social science from the University of Maryland University College. Chapman also served for four years in the Air Force and has run a successful business since 2008.

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