The telecommunications field is a thriving one and it continues to grow every day. There are many business opportunities in the telecom sector and, because of this, many entrepreneurs pursuing telecom business ideas. Because the telecommunications field is broad and covers everything within the realm of wireless and internet communication, there are many unique ways to develop a telecommunication business and enter this industry.
Smartphone Sales and Repairs
One of the most popular telecom business ideas for entrepreneurs to pursue is smartphone sales and/or repairs. There are lots of different ways to operate a business within this aspect of the telecommunications industry. These include:
- Becoming an authorized retailer for a smartphone company like Cricket or Verizon
- Selling refurbished smartphones
- Cleaning and repairing smartphones
- Selling smartphone accessories
Smartphone businesses can be operated out of rented retail spaces, such as storefronts and mall kiosks, or out of your home. Many smartphone retailers, particularly those selling refurbished phones and accessories, operate their businesses over the internet.
Internet Marketing for Business
Providing online marketing for other businesses is another way to successfully operate a business within the telecommunication realm. Running this kind of business requires an understanding of digital marketing strategies, such as SEO and working with Google and Facebook’s algorithms to ensure ads reach their appropriate audiences.
Blogging and Affiliate Marketing
A specific type of internet marketing that an entrepreneur with a small budget can get into is affiliate marketing. Affiliate marketing is the business of promoting specific products and providing links to buy these products. Every time the link you provide (on a blog post or social media, for example) is clicked and the product is purchased, you get a small cut of the purchase price.
Affiliate marketing is often done in conjunction with blogging, but blogging can also be done for profit without engaging in affiliate marketing. Blogging as a business can be done in a few different ways, all of which rely on the blog having a significant number of visitors to be profitable. Blogging for business strategies include:
- Selling ad space on a blog
- Selling information products like e-books and courses through a blog
- Creating a paid membership blog
Operating a Call Center
One of the lucrative business opportunities in the telecom sector is operating a call center. A call center is a business that handles customer communication for another business, typically by telephone. Call centers can handle inbound calls, outbound calls or both. Inbound calls are calls received from outside parties, generally customers seeking help and support with the products and services they purchase. Outbound calls are calls made to customers and prospective customers, often to notify them of promotions and new products.
Call centers can be centralized, meaning that call center employees all work within one office, or they can be decentralized, which means the employees work from their own homes. A call center may offer communication services in one language or multiple languages, which is necessary for serving large international companies.
Pursuing a Telecommunication Business
No matter which of the business opportunities in the telecom sector you choose to pursue, there are a few constants that you need to understand about launching a new business. These are:
- The necessity of developing a comprehensive business plan
- A sufficient launch budget for the business
- Registering the business with your state and the Internal Revenue Service (IRS)
- An understanding of marketing strategies to attract potential customers to your business
Just like any other type of business, a telecommunication business requires a sufficient amount of startup capital to have a successful launch. Take the time to research how much money you'll likely need to launch the type of business you plan on launching and enough time to raise that capital before you start taking additional steps toward opening.
Lindsay Kramer has been a full-time writer since 2014. In that time, she's experienced the ups, downs and crazy twists life tends to take when you're launching, building and leading a small business. As a small business owner, her favorite aspect about writing in this field is helping other small business owners and aspiring entrepreneurs become more fluent in the terminology and concepts they face in this role. Previously, she's written on entrepreneurship for 99designs and covered business law topics for law firms.