How to Sell Beauty Products From Home

by Angela Robinson; Updated September 26, 2017

This article is rated moderately challenging due to the fact that building a business is a challenge in itself. Just because you are selling a product that many people use, you cannot expect people to come knocking at your door. You have got to work hard to build your business. It is important for you to remember to set goals for yourself and strive to meet them.

Items you will need

  • variety of items
  • adequate space to store in-stock items
  • date book
  • business cards
  • small file cabinet

Sell Beauty Products From Home

Step 1

Do your research. Don't decide on a product due to someone else's success with it. Choose a product that does not have a saturation of representatives in your area. Also, do not choose to sell a product that the average household income cannot afford. If the average family in your area cannot afford to spend $30 on lipstick, do not choose to sell that product line. On the other hand, if you know that the women in your area WANT to spend $30 on a tube of lipstick, go for it!

Step 2

Find out from your local courthouse if you are required to have a business license to sell out of your home and/or online. Every state is different, so check it out for yourself. Find a trusted accountant. You may want to file taxes quarterly to avoid paying a large sum of income tax at the end of the year.

Step 3

Create a business plan for yourself. Where do you want to be in 1 year? 3 years? 5 years? Do you want to create a down-line? If you wish to spread out into surrounding communities or cities, you will want to build clientel and your reputation in those locations where you wish to be in the future. Your business plan should include ways to expand. Keep in mind that Rome was not built in a day, so you should not expect your business to expand over night. Take your time and do not get overwhelmed.

Step 4

In effort to build clientele, host facials or make up parties at your home. Offer a free facial or a promotional price to anyone who will sign up to host a party. To maintain your clientele, once they are established, send out a monthly newsletter announcing new merchandise, in stock items, sales, party incentives. As your business grows, you may consider creating a website that will process your orders for you as well as increase your clientele.

Step 5

Last, but not least, be your customer's trusted friend, not a thorn at their side. It is a cliche that the local "make up representative" pesters their customers with obnoxious in-your-face approaches and will not leave well enough alone until the customer is forced to buy a product. Obviously, that is not a tactic that will attract customers!

Be an outgoing people person. Be excited about your product. Be promotional, not pushy.

Tips

  • Do not choose to sell a product that you will not wear yourself. Hand out business cards to everyone.
    If a new family moves into your neighborhood, invite the lady of the house over for coffee and a free facial.

About the Author

Angela Robinson is a work at home mom who is currently pursuing a career in freelance writing. She enjoys the challenge of researching and writing on topics such as home and garden, travel, education and health issues. Angela enjoys the expansion of knowledge as well as the flexibility that freelance writing offers.