Creating effective channels of communication in the workplace requires gaining an understanding of individual employee skill sets as well as creating overall team building. Goals of achieving more effective channels of communication include focusing on positive aspects of employees, enhancing individual and team performance as well as encouraging creativity through constructively active involvement in company projects and goals.


Assume responsibility for proper communication of your message to employees. Poor communication is often caused by not correctly conveying your thoughts and message structure. An effective communication channel is often achieved by trying out different approaches. Once you ascertain which approaches produce what results, group and individual morale will tend to improve. Build rapport with team members by considering your body posture and using a respectful tone of voice. Don't rely on email or text messages, because formal and direct communication is the surest way for effective communication. This will help create an unambigous channel and a business environment conducive to positive change.

Four components

Remember that different people grasp things in different ways. However, the four basic components of effective communication must be present for everyone. These include "how," "what," "why" and "what if." The idea is to devise a mix of these elements when communicating with the overall team, as well as to specific team partners. Often you will have to repeat a message three times for your intended audience to "get it," according to author and marketing expert Derek Arden. In marketing this theory is known as the "three times convincer."

Team building

Creating effective channels of communication within an organization also requires team building. Use fun activities such as team members writing down four facts about themselves that no one knows and then having the group try and guess who it is. By participating in team building events, the team can strengthen communication channels and better understanding the roles and skills of other members.

Break the team into groups and have them devise an advertisement for the company working with a specific budget. The team will benefit from considering strategy, being creative and communicating what they see as the values and core competencies of the organization.

By utilizing different channels of communication you will gain an appreciation for the importance of listening and interacting, skills often missing in the workplace.