Energy bars have become a profitable way to take advantage of a fast-paced society and growing health craze. As rates of diabetes and other health problems increase, manufacturers have designed energy bars for dieters. Exercise is also a crucial component to a healthy lifestyle, and supplying energy bars to local athletes allows an entrepreneur to make money from these trends. In addition, busy people often just eat an energy bar instead of a full meal. An entrepreneur simply needs to find a supplier and the people who consume these snacks to run a successful business selling energy bars.
Find a wholesaler of energy bars. The first key to any business involving the resale of products is a relationship with a wholesaler. The retailer must buy at a lower price and sell at a higher price. This usually involves buying in bulk, so entrepreneurs on a limited budget need an energy bar wholesaler that has low minimum purchase requirements. Some wholesalers also require proof of a business license, which can usually be acquired through the local court house.
Visit local stores and negotiate a contract with those who do not stock the energy bars of the chosen wholesaler. Convenience stores and health-food stores often stock these items. Set a price between the direct wholesale price and the suggested retail price. This leaves room for everyone to profit.
Visit local gyms and supply them with the bars. Gyms often sell health products at the front desk or check-in area. Working out and mingling with the gym members is another good way to find customers.
Negotiate deals with personal trainers. Trainers can prescribe both a diet and exercise regimen for their clients. They can include energy bars in that regimen, so trainers provide a steady supply of potential customers.
Make money with fundraisers. These groups include youth sports teams that traditionally have sold junk food like cookies. Emphasize that energy bars provide a healthier alternative.
Supply bars at sporting events. These events usually buy directly from a local store and sell at a very high price. Arrange an even lower price than local stores to increase the chance of cutting a deal.
Start a website and affiliate program. Affiliates can refer their visitors to the website. The website owner then pays a portion of each sale to the affiliate who referred the buyer. Use a merchant provider with affiliate management to run the affiliate program. Promote the affiliate program through affiliate directories.
Use social networks to find more customers. For example, start groups on Facebook about health and nutrition to find potential customers.
Get permission from any business owner or school before approaching people about deals or trying to sell energy bars. Some places have specific no-solicitation policies.
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