The power industry is comprised of energy suppliers and distributors in electric, nuclear, coal, wind, solar and natural gas technologies. A SWOT analysis of the power industry provides a breakdown of the strengths, weaknesses, opportunities and threats facing the industry, in terms of internal and external components. Although a SWOT analysis could be commissioned for the entire industry, a SWOT analysis could also be commissioned for each power company within the industry.
A SWOT analysis of the power industry&#039;s strengths identifies features inside the industry that are high-performing. These features need to be representative of areas over which the industry has a high degree of control. For example, the power industry&rsquo;s strengths may highlight currently leased drilling sites, low rates of plant accidents, safe nuclear waste removal or energy-efficient turbine technology.
An analysis of the power industry&rsquo;s weaknesses identifies features inside the industry that are low-performing or inefficient. The features inside the industry need to be representative of areas the industry has a high-degree of control over. For example, the power industry&rsquo;s weaknesses may highlight a deceasing number of gas stations, increasingly costly electric grids, increasing rates of work-related employee illnesses or decreasing investment in alternative energies.
An analysis of the power industry&rsquo;s opportunities identifies features outside the industry that are potential goldmines for growth. These features are representative of areas outside the control of the industry. For example, the power industry&rsquo;s opportunities may include lifted bans on off-shore drilling, increased tax incentives for energy-efficient automobiles, newly laid natural gas pipelines and the seasonal increase in the number of days of sunlight.
A SWOT analysis of the power industry&rsquo;s threats identifies features outside the industry that are potentially hazardous to continued growth. These features are representative of areas outside the control of the industry. For example, the power industry&rsquo;s threats may include increasing emissions regulations, less demand for oil and gas, climate change and increased public transportation options.
The Construction Of The SWOT Analysis Chart
A SWOT analysis for the power industry is a two-by-two spreadsheet, where each category is equally represented in one of the four spreadsheet boxes. Inside the spreadsheet is a box at the upper-left marked strengths, a box at the upper-right marked weaknesses, one on the lower-left labeled opportunities and one on the lower-right marked threats.
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