Surveying respondents and analyzing the survey are significant, but perhaps the most important aspect is presenting the data in a concise and easily understandable way. Whether the results are being shown to a small private group or to a larger public audience, your survey can grab their attention because of its appearance and the data compiled.

Step 1.

Conduct the survey. Your survey should stay away from wording that encourages a certain answer, or what is sometimes called "push-polling." Allow for some flexibility on the part of your respondents, so that they feel comfortable with their answer.

Step 2.

Put together the results of your survey. Crunch the numbers so that the raw data is available in percentages.

Step 3.

Compile a pie chart in Microsoft Excel or Macintosh’s Numbers program. Pie charts are ideal for surveys since they visually convey the distribution of answers in a way that an audience can quickly grasp. They work well as visual companions to presentations or written content.

Step 4.

Convert the pie chart in Excel or Numbers to a PDF file. Send it to either media contacts, or add it to your presentation.

Step 5.

Add background to the survey. The background should include the goals of the survey, the significance of the results, and an interpretation of the results. You should succinctly explain the methodology of the survey and point out any other possible interpretations for the data.

Things You Will Need
  • Microsoft Excel / Macintosh Numbers

  • Computer