What Does Nike Sell? | Bizfluent

What Does Nike Sell?

Sep 4, 2010
1 minute read

Although best known for athletic shoes, Oregon-based Nike, Inc. is also a major supplier of exercise equipment and luxury apparel that rose from humble beginnings to become one of world's best-known companies.

History

In 1964, University of Oregon track star Philip Knight and coach Bill Bowerman created Blue Ribbon Sports (BRS) to distribute Onitsuka Tiger shoes. In 1971, with their contract with with Onitsuka Tiger running out, Blue Ribbon Sports introduced their own brand of shoes named for Nike, the Greek goddess of victory. Nike became the name of the company in 1978.

Products

Today, Nike manufactures shoes for running, basketball, soccer and American football. They also sell exercise clothing, backpacks and gym bags.

Brands

Other brands owned by Nike include Cole Haan, Converse, Nike Golf and Umbro Ltd. Through these brands they distribute luxury clothes and shoes, high-end sports apparel for surfing and skateboarding, golf equipment and accessories, and high-end soccer gear.

Frank B. Chavez III

Frank B. Chavez III has been a professional writer since 2006. His articles have appeared on numerous websites including WitchVox and Spectrum Nexus as well as in the e-magazine Gods and Empires. He has his associate degree with an…

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