People from various careers and educational backgrounds have made the decision to become life coaches. A life coach works with individuals, families, couples and even corporations, large or small. Learning as much as possible about the field of life coaching will prove beneficial to success as an entrepreneur and should be done before actually pursuing it as a full-time or even part-time career choice. In the meantime, be aware that it is definitely possible to start a career as a life coach for free. Even though there are many programs offering courses towards life coaching certification, this is one business venture that does not require spending money in order to make money.
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Read about the field of life coaching. Accessing free material about what it takes to be a life coach will provide you with insight into the different types of specializations that fall under life coaching, like relationship coaching, time-management coaching and business coaching. You will also learn which specialization has the greatest income potential. The Life Coach Institute offers a free life coaching kit that gives you an overview of the field of life coaching. Also visit your local library and check out books related to the field of coaching so you can become a self-taught expert in the field.
Use the Internet to your advantage. Start a website or a blog. Many websites, such as webs.com, can help you create a professional-looking website. For example, you can design a form that allows site visitors to enter their contact information if they would like to know more about your services. Genbook.com offers a free service that has your clients make appointments without ever having to call you. Facebook is a popular place to get the word out about your business because you can start a fan page under your business name.
Advertise your business. This can easily be done through word of mouth. Email friends and family and ask them to spread the word about your coaching services. Include your business name, web address and contact information as part of your signature in all your emails. You may also post free ads at websites such as yellowpages.com or local.com as a bigger form of online advertising.
Give away free materials. Write articles offering a word of advice or write an e-book and make it available to visitors requesting more information through your website. Offer free, weekly teleconferences. At sites such as freeteleconference.com, you can receive your own phone number for potential clients to call in. Discuss any issue you feel you have expertise in. Clients receiving free, yet valuable, life coaching often turn into paying clients.